Customer Satisfaction
The satisfaction of our customers is of particular importance for the sustainability of our operations and we focus on enhancing customer satisfaction through the practices and projects we implement. To achieve this, we diligently monitor global trends, including demographic changes and digitalization, which may impact customer satisfaction. We then incorporate these insights into our business strategies.
We monitor customer satisfaction levels through surveys and benchmarking studies to effectively identify and respond to our customers’ expectations, suggestions, and complaints. We meticulously consider feedback received, both through formal mechanisms and directly from our customers, and shape our operations in line with this feedback. In line with this approach, customer satisfaction is measured through Net Promoter Score (NPS) data derived from quarterly surveys conducted throughout 2024 for both Akasya and Akbatı shopping malls. In 2024, Akbatı achieved an NPS of 70, while Akasya achieved an NPS of 58. Both scores are classified within the “World Class” benchmark, reflecting a high level of customer loyalty and satisfaction.
